Ellen Tracy

Ellen Tracy is a globally recognized women’s fashion brand known for its sophisticated, polished style and modern take on classic wardrobe staples. With a focus on refined silhouettes, quality fabrics, and versatile everyday pieces, the brand has built a reputation for timeless elegance that transitions seamlessly from work to weekend. Ellen Tracy collections are widely available through major retailers such as Macy’s, Nordstrom Rack, Dillard’s, and Belk, maintaining a strong presence both in department stores and online. Their brand identity feels elevated, confident, and classic while remaining consistent across their digital and retail presence.

Project Scope:

 • Social media strategy and management
• Social media graphics and layout design
• Instagram grid and story design
• Reels creative direction and optimization

A Feed Designed for Effortless Elegance.

Our design work for Ellen Tracy focuses on visuals that feel polished, timeless, and aligned with the brand’s sophisticated aesthetic. Each post is thoughtfully designed to maintain a cohesive Instagram feed while highlighting the brand’s modern take on classic womenswear. The goal is to create content that feels refined and consistent across the grid while reinforcing Ellen Tracy’s recognizable style and presence.